Welcome to our blog post about the Live Call Replay from April 19th, 2023! If you’re looking for valuable insights and answers to your burning questions, then you’re in the right place. This Ask Me Anything session was an amazing opportunity to hear from experts and thought leaders in a wide range of fields. And now, we’ve made the replay available for you to listen to at your convenience. So, sit back, relax, and get ready to learn from the best.
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On 19 April 2023, a renowned consultant who helps coaches and consultants with their businesses held a live call to answer questions on any topic related to coaching and consulting. The call provided invaluable insights into the industry, strategy, and mindset required for success in the coaching and consulting world.
Finding Leverage Points
The speaker emphasized the importance of finding leverage points instead of relying solely on conventional sales calls to generate revenue. Leveraging one’s time and resources plays a crucial role in scaling a coaching or consulting business. The speaker advised coaches and consultants to have a value ladder in place, which means offering a range of products and services that cater to various clients’ needs at different price points.
Prioritizing Energy and Time over Raw Financials
The speaker stressed prioritizing energy and time over just raw financials while still seeking to build a business with significant cash flow. It is essential to have a balance in one’s approach to business, where one prioritizes the passion and joy of working with clients over hitting a revenue target.
Having One Offer for Your Brand
The speaker recommended having one offer for your brand if it is profitable. However, it is crucial to prioritize the enjoyment of working with clients over hitting a certain revenue target. The speaker also advised coaches and consultants to create products or services that they enjoy delivering and that align with their values.
Prioritizing Fit over Volume
The speaker emphasized the importance of prioritizing fit over volume when working with clients. Working with the right clients leads to better results, increased job satisfaction, and fewer headaches. The speaker advised coaches and consultants to set boundaries around the type of clients they work with.
Running a Business with a Small Team
The speaker revealed that they had a small team consisting of a VA and a YouTube agency and could run the business in roughly two hours a day. This highlighted the importance of having a strong system in place, hiring the right team members, and leveraging technology to manage the business efficiently.
Valuing Consistency in Content Creation
The speaker emphasized consistency in content creation and progressive brand building. Consistency creates momentum, and it is crucial to have a solid content marketing strategy in place to attract and retain clients.
The live call session provided valuable insights into the world of coaching and consulting. The speaker highlighted the importance of finding leverage points, prioritizing energy and time over just raw financials, having one offer for your brand, prioritizing fit over volume, running a business with a small team, and valuing consistency in content creation.
Can I have multiple offers for my coaching or consulting brand?
The speaker recommended having multiple offers but stressed the importance of ensuring that they are aligned with your values and bring you joy in delivering them.
How do I prioritize client fit over volume?
The speaker advised setting boundaries around the type of clients you work with and only taking on clients that align with your values and goals.
How do I create a strong content marketing strategy for my coaching or consulting brand?
The speaker recommended focusing on consistency and progressive brand building, creating engaging and informative content that caters to your target audience’s pain points and highlighting your unique value proposition.
How can I manage my coaching or consulting business more efficiently?
The speaker advised leveraging technology and having a solid system in place. Hire the right team members and use automation to manage your business more effectively.
How do I create a value ladder for my coaching or consulting business?
The speaker advised creating a range of products and services that cater to various clients’ needs at different price points while ensuring that they align with your values and bring you joy in delivering them.